by Media Tenor
Zurich, Switzerland: Tibet is the winner of this year’s Media Tenor Special Award for Agenda Setting. After analysing all news reports in 58 American, European, MiddleEeast and African TV news channels, Tibet managed to get their message across by surfing on the Olympic Games Media Agenda. “The Dalai Lama and the people of Tibet were able to break through the awareness threshold of almost all tv-news,” explains Roland Schatz, President of Media Tenor International.
The award, along with details of the report, will be presented on September 3 at the opening of the 9th International Agenda Setting Conference in Zurich, Switzerland.
Download the conference program in PDF format here.
9th International Agenda Setting Conference
The conference is an interactive forum which brings together highly qualified professionals from all over the world to exchange ideas and opinions. Over the course of three days, 200 participants – executives from global companies, internationally renowned journalists, politicians and communication scientists – will each contribute to lectures and small group discussions on the impact of the modern media on issues such as Reputation Management and applied Agenda Setting Research.
For more information visit: www.agendasetting.com
